Michel Nassar began his journey as a route operator at Nestlé Waters, where his dedication quickly led him to become a Team leader and Safe Driving Champion.

With a deep understanding of the distribution industry and a drive to build something of his own, he launched R.E.M Trading while still working with Nestlé.

As the business grew, he transitioned full-time into his company, forming a strong partnership with Nestlé, now our most valued supplier. Michel went on to establish R.E.M Waters, dedicated exclusively to serving Nestlé and its affiliates, and later R.E.M Logistics, where his hands-on experience in sales and distribution paved the way for a successful collaboration with Aliya Water, eventually becoming a partner.

Today, Michel leads one of Lebanon’s most respected distribution companies, grounded in experience, trust, and ambition.